About Us

Karen A.B. Jagoda is co-founder and president of E-Voter Institute, a trade association representing Web publishers and political solution providers. Formed in 1999 with Nick Nyhan, Dynamic Logic, E-Voter Institute grew out of their work on E-Voter 98, a ground-breaking case study measuring the impact of online advertising for political candidates.

E-Voter Institute conducts research on the convergence of the Internet and politics, and encourages bipartisan discussion in order to strengthen the fabric of our democracy. The mission of E-Voter Institute is to promote the use of the Internet for persuasion, organizing, mobilization, and fundraising, by:
  • Developing and publishing case studies, surveys, and reviews about the use of the Internet for political and issue advocacy advertising and communications
  • Educating web publishers, campaign solution providers, media planners, candidates, and political strategists about targeting, measuring effectiveness, evolving formats, and new technologies for political and advocacy campaigns
  • Serving as a clearinghouse and a source of information for the online industry, political and advocacy campaigns, and the press
Advisors include:
  • Nick Nyhan, President, Dynamic Logic
  • Cyrus Krohn, Director, Content Production, Yahoo!
  • Michael Bassik, Vice President Internet Advertising, MSHC Partners
  • Phil Noble, Founder, PoliticsOnline
  • Cliff Sloan, Publisher, Slate, Washingtonpost.Newsweek Interactive
  • Jonah Seiger, Partner, Connections Media
  • John Durham, Carat Fusion
  • Mike Connors, Sales Director, New York Times Digital
  • Ben Katz, President, CompleteCampaigns.com
  • Ben Green, Partner, Crossroad Strategies
  • Carol Darr, Director, George Washington Institute for Politics, Democracy and the Internet
  • Peter Krasilovsky, Krasilovsky Consulting
  • Michael Cornfield, Ph.D., Senior Research Consultant, Pew Internet & American Life Project
  • Paul Wilson, Partner, Wilson Grand Communications
  • Chad Marlow, Executive Principal Advocate, The Public Advocacy Group
  • Brad Berens, Executive Editor, iMedia Communications
  • Alan Rosenblatt, Ph.D., Executive Director, Internet Advocacy Center
  • Sam Popkin, Ph.D., Professor Political Science, University of California, San Diego
  • Tracy Westen, CEO, Center for Government Studies