Growth of Online Experience

Digital Politics podcast this week features David Kralik, California Director, Engage.  David moved to Silicon Valley a few years ago to work with Newt Gingrich’s American Solutions to be a scout for new technologies that could be used in campaigns and government.  David talks about his wildly successful online petition drive, Drill Here Drill Now Pay Less as well as his insights about how important peer-to-peer efforts will be in future campaigns.

Listen to this interview with a political insider.

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Grassroots and Astro-Turf

Guest on the Digital Politics podcast this week is David All, president, the David All Group.  David’s TweetTheWhiteHouse initiative is a great example of online activism with a current focus on health care reform.  We talk about how valuable passive activists can be when encouraged to use web tools like Twitter. Just spending 5 minutes posting a tweet or retweeting something of interest can have a huge multiplier effect and costs the campaign nothing.  David is ahead of the curve.

Listen to the interview.

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Viral Growth of Social Nets

Podcast today with guest Michael Turk, VP of Industry Grassroots for the National Cable & Telecommunications Association starts with a discussion about naymz.com and how he “invited” hundreds of his contacts to join.  Other topics include trends in social net functionality and managing a presence on multiple social networks. Check out NYTimes article All You Need to Know to Tweet on Twitter which gets into some useful tips which Michael elaborates on.  Trend watch: Michael reports his 3 year old son is showing signs of wanting to start his own circle and is not exactly willing to join in the establish circle at his school. Time to start his own Facebook group?  Listen to the interview.

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The Permanent Campaign

While candidates are beginning to build relationships with potential supporters in 2010, on my Digital Politics podcast today, Ben Katz, CTO, Aristotle, says the real developments in the use of online tools are going to be by advocates, PACs and other organized groups who have a multi-year agenda and supporters across all states.  Seems like a great time for grassroots activities and testing of the power of online social networks. Where are you seeing increased activity by these groups on the Internet?

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