Political Strategists
In the Digital Politics podcast this week with Patrick Ruffini,
partner in Engage, the topic was how political strategists need to adapt to take advantage of web tools. In addition to Patrick’s general reaction to the Personal Democracy Forum held in NY this week, he also describes how campaigns need to embrace the creativity of constituents to build momentum and develop relationships. Tips on what might go viral in social media and the use of humor are also covered in this conversation with a genuine industry leader
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