Technology to Watch

Digital Politics Shows August 2010

August 31 2010 Digital Politics Show

Social Media Tools In Political Campaigns From Jesse Ventura to Obama and Beyond with Bill Hillsman, North Woods Advertising
Interview with Bill Hillsman

Mobile Apps for Political Campaigns with Eimar Boesjes, Chief Technology Officer, Moonshadow Mobile
Interview with Eimar Boesjes

Women Candidates and Finding an Authentic Voice to Reach All Voters with Bill Hillsman, North Woods Advertising and Allyson Kapin, Partner, Rad Campaign
Interview with Bill Hillsman and Allyson Kapin

Women Who Tech- A Virtual Conference September 15 with background by Allyson Kapin, Founder Women Who Tech
Interview with Allyson Kapin

August 24 2010 Digital Politics Show

National Campaign Committees, Metrics of Web Effectiveness and Branding with Todd Zeigler, Sr. VP Client Services, The Bivings Group

Interview Todd Zeigler - Part 1
Interview Todd Zeigler - Part 2
Interview Todd Zeigler - Part 3
Interview Todd Zeigler - Part 4

August 17 2010 Digital Politics Show

Ad Networks Find Voters with Matthew Barrett Principal Product Manager for Ad Desk a service of Advertising.com an AOL company
Interview with Matthew Barrett

Reach and Frequency Matter with Matthew Barrett
More with Matthew Barrett

Social Media and California Voters with Ben Tulchin, President, Tulchin Research and Lane Kasselman, Executive Director, CALInnovates.org

Interview with Ben Tulchin and Lane Kasselman

Fragmented Media and Reaching Voters
Interview continues with Ben Tulchin and Lane Kasselman

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Summer Campaign Strategies

Digital Politics podcasts from August 3 2010

Interview with Colin Delany, New Media Strategies on local campaigns get online skills
Interview Part 1 with Colin Delany
Interview Part 2 with Colin Delany

Chris Nolan, president, Spot-On.com on down ballot races, virtual slate cards, and measures of success.
Interview Part 1 with Chris Nolan
Interview Part 2 with Chris Nolan

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July Digital Politics Podcasts

More from July 2010 Digital Politics Podcasts

July 27 2010
Interview with David Shanks, Grad Student at Manship School of Mass Communication at LSU on political consultants and their acceptance of new media.
Interview with David Shanks

Interview with John Flynn, Ring2 on Multi-Party Telephony for Campaign staff and supporters
Interview with John Flynn

Gary Bivings on Twitter and Elected Officials
Interview with Gary Bivings

Gary Bivings on Video Trackers and Death by YouTube
Interview with Gary Bivings

July 20 2010
Interview with Morra Aarons-Mele, WeAreWomenOnline.com- Stereotyping Voters
Interview with Morra Aarons-Mele

Interview with Steve Doig, Walter Cronkite School of Journalism and Mass Communications, ASU- Precision Journalism and Technology Transfer
Interview Part 1 with Steve Doig
Interview Part 2 with Steve Doig
Interview Part 3 with Steve Doig

July 13 2010
Gary Bivings, The Bivings Group on Tweeting Events
Interview with Gary Bivings

Gary Bivings on Data Rich Social Media and the Power of Crowds
Interview with Gary Bivings

Bernie Szukalski, GIS Technology Evangelist, ESRI
Interview Part 1 with Bernie Szukalski
Interview Part 2 with Bernie Szukalski

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Recent Digital Politics Shows

Need to catch up here with a posting of the last 2 Digital Politics shows:

June 22 Campaign Budgets Big and Small Guests were Kyle Roberts, President, Smart Media Group talking about campaign budgets and Shaun Dakin talking about Twitter, social media, and robo-calls.

Segment 1 with Kyle Roberts

Segment 2 with Kyle Roberts

Segment 3 with Shaun Dakin

Segment 4 with Shaun Dakin

June 29 Different Faces of Public Service Guests were Andrea Sparrey, Sparrey Consulting talking about networking, career development and public service, and Phil Noble, President, Politics Online and Founder of HOPE+, talking about South Carolina politics, and his project HOPE+.

Segment 1 with Andrea Sparrey

Segment 2 with Andrea Sparrey

Segment 3 with Phil Noble

Segment 4 with Phil Noble

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Super Primary Day

Digital Politics Internet radio show on June 8 focused on the primary in California as well as those around the country.  We talk about women candidates, recent polls and the impact of social media buzz on campaigns as well as on perceptions of the Gulf oil crisis.

My guests were Stan Greenberg, Chairman and CEO, Greenberg Quinlan Rosner Research, Glenn Kessler, CEO, HCD Research, and Alan Silberberg, Silberberg Innovations.

Segment 1 Polling and Predictions

With Stan Greenberg, top Democratic pollster

Segment 2 Social Media Buzz

With Glenn Kessler, HCD Research

Segment 3 Social Media and Local Campaigns

With Alan Silberberg, Silberberg Innovations

Segment 4 Civic Engagement

With Alan Silberberg, Silberberg Innovations

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When Billionaires Run For Public Office

The new Digital Politics Internet radio show and podcast has moved to WsRadio.com where I am doing the show live on Tuesdays from 12-1:00 pm PACIFIC.  Each show has 4 segments and podcast files will be posted here by Thursday afternoon or you can go to the Digital Politics Internet Radio and Podcast for all archives and previews of upcoming shows.

Show on June 1 included Peter Pasi, Executive Vice President and Ben Olson, eCampaign Director, emotive llc, John Phillips, CEO, Aristotle, and Stephen Hershkowitz, partner, Sandler Reiff and Young

Segment 1 Fundraising and Political TV Ads
Guests Peter Pasi and Ben Olson, emotive

Segment 2 Getting Out the Vote
Guests Peter Pasi and Ben Olson, emotive

Segment 3 Fundraising and Data Mining
Guests John Phillips, Aristotle and Stephen Hershkowitz, Sandler Reiff and Young

Segment 4 Fundraising and FEC Compliance
Guests John Phillips, Aristotle and Stephen Hershkowitz, Sandler Reiff Young

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Green Numbers on WsRadio

Last week I hosted the Quest for Power segment on a new Internet radio show called Green Numbers Radio: Ask the Experts which can be heard live on WsRadio.com/greennumbers and downloaded as an MP3 file.

My guests were Paul LeBlanc and Rachael Wexler from Sunlight Planet and Joseph Kalkstein, Global Solar Ventures talking about solar initiatives, incentives, and applications for low income housing.  Check out the interview with these 3 experts.

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Are Political Campaigns Going Green?

GOOGLE Earth Day

On the Digital Politics podcast on this 40th Anniversary of Earth Day I ask the question–Are campaigns interested in being environmentally responsible by using more digital solutions to reach voters?  My guest Chris Talbot, Account Executive, Google Elections and Issue Advocacy, says that campaigns don’t seem to be much motivated by being green but rather by what works to win.

Google and other industry leaders have brought to market tools that campaign strategists have only dreamed about.  Sites like YouTube are changing the way media buyers can reach voters with :15 and :30 second in-stream video ads and long format video. The tools are out there to persuade voters using online tactics and to reinforce messages in traditional media.  If it is green –all the better.

Listen to this interview on what Google and the web has to offer 2010 campaigns.

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Social Chatter

Guest on the Digital Politics podcast today is Benjamin Hagedorn, Vice President of Consulting Development, Infegy Inc., developer of Social Radar, a tool to measure online buzz.  This tool not only tracks comments but also the tone of the conversation showing up on social media sites, blogs, news sites and other sources.  Ben talks a bit about the use of natural language processing to determine whether the conversation is positive or negative and when the tone is changing.  While still a new way to measure the attitudes of voters, Ben says the Infegy methodology is getting close to what the traditional pollsters are finding.  This is also an indication of how the web and participants in social media sites are representative of all voters.

Here on Tax Day, Ben says that he is seeing a real break-out for words related to taxes but not much related to the Tea Party movement.  Another example of how the volume of the megaphone might or might not reflect the real interest in the general public.

Check out this interview with an expert whose finger is on the pulse of the web.

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Canvassing 2.0

Digital Politics podcast today with guest Eimar Boesjes, Chief Technical Officer, Moonshadow Mobile is a view into the next generation of political campaign management.  With the mobile app Ground Game that Moonshadow has developed with Labels & Lists, they are redefining the way campaigns can target and engage constituents face-to-face as well as online and changing what it means to be a volunteer for a campaign.  Moonshadow has also been developing mobile apps for candidates.

Eimar is very insightful about how to get people to accept change and the impact a good interface can have on adaptation.  His mobile apps take full advantage of Google maps–an interface most of us have become quite familiar with. He also relates how his 16 year old sons have learned to send text messages in the dark because they have had to deal with restrictions in school and so they text with smart devices in their pockets.

Eimar is very excited about the potential of the iPad to help deploy his apps for campaigns up and down the ballot.

Listen to this interview about how campaign management will never be the same again.

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